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10 Biggest Mistakes with Google AdWords Campaigns
 
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Google AdWords Certified
The Loop Marketing Inc.'s own Elijah Litscher will guide participants through a most informative session focusing on common mistakes businesses make when using Google AdWords Campaigns. You won't want to miss this golden opportunity to get insightful and relevant details on correcting those common mistakes and making your campaigns much more profitable. There is an art and science to this game and Elijah will provide the details.
 
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What are Google AdWords Campaigns?
  1. A set of ad groups (ads, keywords, and bids) that share a budget, location targeting, and other settings. Campaigns are often used to organize categories of products or services that you offer. Your AdWords account can have one or many ad campaigns running.
 
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How do AdWords Campaigns Work?
Google AdWords is an online advertising service that places advertising copy at the top, bottom, or beside, the list of search results Google displays for a particular search query. The choice and placement of the ads is based in part on a proprietary determination of the relevance of the search query to the advertising copy.